A checklist to go through before presenting the logo
You've spent many hours working on first drafts, you've discarded some of them, some were elaborated further. Eventually, you've decided to use one and finalized it even further.
Now you're done. At least you think so (and hope so). But often, you're not certain about it. Did you think of everything? Can the logo be used everywhere? Is it received well?
I've compiled a checklist to answer most of these questions. With this checklist, a designer can quickly verify his or her logos. If you have a few volunteers "at your disposal", there is also another short test for examination. It is a modified, simplified version of the recall test.
Subpages in this chapter:
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