You've spent many hours working on first drafts, you've discarded some of them, some were elaborated further. Eventually, you've decided to use one and finalized it even further.

Now you're done. At least you think so (and hope so). But often, you're not certain about it. Did you think of everything? Can the logo be used everywhere? Is it received well?

I've compiled a checklist to answer most of these questions. With this checklist, a designer can quickly verify his or her logos. If you have a few volunteers "at your disposal", there is also another short test for examination. It is a modified, simplified version of the recall test.

Subpages in this chapter:

Logodesign checklist


The following questions will help you examine your logo for technical specifications and effectiveness. 

Simple recall test


If you're lucky enough to have some friends or acquaintances who will help you examine your logo, here are a few questions that will be helpful.