The Ferrari Logo

History of the Ferrari logo

On June 17 1923, Enzo Ferrari won a rather insignificant race in Savia (near Savenna), but he won captured a remarkable victory.

Enzo Ferrari was celebrated and congratulated. He was invited into the house of lord Enrico Baracca, a peer from the region.

Enrico Baracca was the father of Francesco Baracca, who was a combat pilot in world war 1. He had brought down 34 enemy planes in 63 air battles, and was shot down on june 19 1918 above austria.

<typohead type="3">The Cavallino Rampante in the Ferrari Logo:</typohead>

In 1916, an emblem was fitted to the plane of Francesco Baracca in remembrance of his time in the cavalry - a black prancing horse (Cavallino Rampante) on a white background.

After his crash, the emblem was cut off and sent to his parents. Francesco Baracca's mother gave it to Enzo Ferrari when he was invited. It should bring him and his racing car good luck.

Enzo Ferrari cherished this gift, and he placed the prancing horse in black onto a yellow plate (black and yellow were the city colours of Modena, Enzo Ferrari's home city). The Ferrari logo was born.

Up until today, the Ferrari logo is still in use in almost unmodified form.

<typohead type="3">The meaning of SF in the Ferrari logo:</typohead>

The letters SF in the logo emblem of Ferrari stand for "Scuderia Ferrari". Scuderia Ferrari was a racing team lead by Enzo Ferrari. It existed from 1929 to 1938.

In 1940, the racing team was renamed to "Auto Avio Construzioni Ferrari".

<typohead type="3">Examples of the Ferrari logo:</typohead>